Tuesday, March 8, 2011

Oxygen’s new show

Oxygen’s new show featuring former Pussycat Doll Aubrey O’Day, All About Aubrey, on Monday was the network’s most-watched docuseries launch in the network’s history in the key demographics.

Aubrey drew highs in total viewers (724,000) and both the 18-49 (557,000) and 18-34 (450,000) demos. The series also set records in women 18-49 (423,000) and women 18-34 (337,000) demos.

Following Aubrey, Oxygen aired an original of Bad Girls Club Hollywood, which drew 1.04 million in 18-49 demo — the fourth time it has surpassed the 1 million mark so far this season. It drew 1.44 million total viewers.
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