Thursday, March 24, 2011

Jagran Solutions - India’s leading new age marketing agency

Jagran Solutions - India’s leading new age marketing agency that provides solutions for Brand Activation via Consumer Connect Strategies, organized the launch Event of CASIO High Grade Keyboards. The objective of the event was to interactively communicate the professional features of Casio’s GenNext Pro series Keyboards i.e. CTK-6000, CTK-7000, WK-6500 & WK-7500.

Mr. K. Seth, Head – Sales & Marketing, Casio India says, “Casio is always introducing products with features which contributed in the field of developing & popularizing music amongst masses. These new keyboards are portable music studios with exceptional capability of Creating, recording & performing live. New keyboards are compact & light weighted and also comes at affordable price. Because of their unique functionality & ease of use, we have named these Keyboards as GenNext Pro series”.

These GenNext Pro series has professional features like Song Sequencer, Channel Mixer, 17-Track recording, Pattern Sequencer, Audio Recorder, Tone Editor, multiple connectivity via SD Card & USB Port to name a few. These features make this series ideally suited for professional musicans.

Jagran Solutions conceptualized and designed the series of Launch events in 3 cities, These events were flagged off with the live performance on Casio Keyboards by famous band “Franks Got The Funk & “Wolf liar” in Chennai followed by Peace Frog Band in Hyderabad & Insomnia Band in Kolkata. These events were attended by Casio channel press, partners & musicians of respective city.

Ambika Sharma, COO, Jagran Solutions, said “In the arena of brand activation, we bring the essence of brands alive. Casio multi-city launch was an endeavor to make the key stakeholder’s of the new casio high grade keyboards experience the essence of the product through live performances, highlighting the key features and demonstrating the product’s superior performance. We hope that in continuance of the relationship we will continue to put measurable solutions on ground”

Jagran Solutions is a new age marketing communications company which provides brand activation solutions via Consumer Connect Strategies. It is a unit of Jagran Prakashan Ltd. The group owns multimedia brands like, J9 Ventures providing VAS and mobile marketing solutions, Jagran Engage: OOH media solutions, I Next: tabloid for Youth. Jagran Solutions is a national agency and a pioneer in Integrated Marketing Communications specializing in Planning and Implementation of measurable Brand activations in India with offices in Delhi, Mumbai, Bangalore, Kolkata, Hyderabad and Chennai.

1 comment:

  1. Does anyone how involved Jagran is in terms of mobile media? I've heard of Jagran and they do seem to have a few substantial clients in India, but I was wondering what their involvement was for these clients in terms of social media such as facebook and twitter and mobile media as well as more traditional marketing methods. Would love to hear from anyone who could answer.

    ReplyDelete