Ferrari F150 logo bears a striking resemblance to the one on the truck Ford F-150

Ford F150:Ferrari F150 logo bears a striking resemblance to the one on the truck Ford F-150 pickup, the best-selling vehicles in the U.S., Ford said in a complaint filed in federal court.

Ferrari illegally F-150 brand names in their new racing car “F150″, to benefit and profit from the substantial goodwill that Ford has developed in the F-150 brand, “Ford said in a complaint filed in U.S. District Court in Detroit .

Ford asks court to ban the use of the name Ferrari. The automaker also seeks undetermined damages, including $ 100,000 under the Anticybersquatting Consumer Protection Act.

“Choosing a name is associated with a desire to pay homage to Ferrari for a hundred anniversary this year, the unification of Italy,” Ferrari said, according to the January 25 press release posted on www.ferrarif150.com.